The Queen Bee Role (QBR) is the most critical function within an organization that determines its ultimate success. Identifying and prioritizing the QBR ensures that the entire team works together optimally and focuses on the most important tasks. The concept of the QBR is inspired by the role of the queen bee in a beehive, whose primary function is to lay eggs, ensuring the survival and growth of the colony. In a business context, the QBR represents the core activity that drives the company's success and delivers on its big promise.

For example, in the case of the Savannah Bananas baseball team, the QBR is providing an unforgettable fan experience. The team's owner, Jesse Cole, prioritized this function by focusing on creating a unique atmosphere at games, with engaging entertainment and exceptional customer service. As a result, the team has become one of the most successful and well-known in their league.

Another example is the case of a software development company, where the QBR might be the creation of high-quality, user-friendly software. By prioritizing this function, the company can ensure that its products meet customer needs and expectations, leading to increased sales and customer satisfaction.

To identify the QBR in your organization, consider the activities that directly contribute to delivering on your company's big promise. Once the QBR is identified, it is crucial to prioritize it and ensure that all team members understand its importance. This clarity helps employees differentiate between serving the QBR and serving their primary job, allowing them to focus on the most critical tasks and contribute to the organization's success.

In conclusion, identifying and prioritizing the Queen Bee Role (QBR) is essential for any organization to achieve its ultimate success. By focusing on the most critical function and ensuring that the entire team works together optimally, businesses can deliver on their big promise and thrive in their respective industries.