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Leveraging Digital Innovation

Christoph Burger, Jens Weinmann

139 Pages
2024

Leveraging Digital Innovation

Ubiquity Press

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Leveraging Digital Innovation - Summary

This groundbreaking guide explores the practical implementation of digital transformation across organizations, offering unique insights through ten detailed case studies of successful digital innovation. The authors, Christoph Burger and Jens Weinmann, provide an unprecedented look at how companies navigate the integration of AI, blockchain, and Robotic Process Automation (RPA) into their existing structures. Through real-world examples and practitioner interviews, readers gain valuable insights into overcoming implementation challenges and achieving digital transformation success.

Key Ideas

1

Strategic Implementation Pathways

Companies can choose from multiple implementation approaches, including establishing centers of excellence, creating ambidextrous organizational structures, or forming strategic partnerships. The book demonstrates how different organizations have successfully tailored these approaches to their specific contexts, providing a framework for readers to evaluate and select the most appropriate path for their own digital transformation journey.

2

Organizational Change Management

Digital transformation extends far beyond technology adoption - it requires fundamental changes in organizational culture, processes, and mindset. The book reveals how successful companies have managed resistance to change, secured stakeholder buy-in, and fostered a culture of innovation while maintaining operational efficiency.

3

Ecosystem Integration

Success in digital innovation often depends on effectively leveraging external partnerships and ecosystem relationships. The case studies illustrate how organizations of various sizes have collaborated with technology providers, startups, and industry partners to accelerate their digital transformation initiatives and access specialized expertise.

FAQ's

Yes, the book is specifically designed for business executives and decision-makers who need to understand the strategic implications of digital transformation without getting bogged down in technical details. The focus is on implementation strategies and organizational change rather than technical specifications.

The insights are highly practical and immediately applicable, drawn from real-world implementations across various industries. Each case study includes specific challenges faced, solutions implemented, and lessons learned, providing actionable guidance for readers.

Unlike many theoretical books on digital transformation, this work provides ethnographic insights from actual practitioners, offering a unique perspective on how organizations navigate uncertainty and implement change in real-world conditions. The combination of academic rigor and practical experience makes it an invaluable resource for both business leaders and researchers.

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