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A. K. Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev
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โก Free 3min Summary
NeuroAI - Summary
"NeuroAI: Winning the Minds of Consumers with Neuroscience Powered GenAI" is a groundbreaking book that merges the fields of neuroscience and generative AI to revolutionize marketing strategies. Authored by Dr. A. K. Pradeep and his team, this book provides a comprehensive guide on how to leverage neuroAI to gain a competitive edge in the marketplace. It delves into the intricacies of the non-conscious mind, which drives 95% of consumer behavior, and offers practical insights on how to create marketing campaigns that resonate deeply with consumers. The book also explores the application of neuroAI across various industries, from entertainment to product development, making it a must-read for innovators, creatives, and business leaders.
Key Ideas
Unlocking the Non-Conscious Mind
Pradeep emphasizes that 95% of consumer decisions stem from the non-conscious mind, a realm often overlooked in traditional marketing strategies. By harnessing the power of neuroAI, businesses can tap into this hidden domain, crafting messages that resonate on a deeper, more impactful level.
DesireGPT: Igniting the Spark of Desire
The book introduces "desireGPT," a framework that decodes the brain's intricate desire system. By understanding how different demographics experience and process desire, businesses can personalize their messaging and product development.
NeuroAI: A Catalyst for Innovation Across Industries
"NeuroAI" extends beyond marketing, showcasing the vast potential of this technology across various industries. From crafting compelling narratives for film and TV to designing captivating fragrances and flavors, the possibilities are limitless.
FAQ's
The main focus of "NeuroAI: Winning the Minds of Consumers with Neuroscience Powered GenAI" is to merge neuroscience and generative AI to revolutionize marketing strategies. It provides insights on leveraging neuroAI to understand the non-conscious mind, which drives 95% of consumer behavior, and offers practical applications across various industries.
Innovators, creatives, and business leaders would benefit from reading "NeuroAI: Winning the Minds of Consumers with Neuroscience Powered GenAI". The book offers valuable insights for anyone looking to enhance consumer engagement, drive top-line growth, and apply neuroAI in fields ranging from marketing to product development and entertainment.
"DesireGPT" is a framework introduced in "NeuroAI: Winning the Minds of Consumers with Neuroscience Powered GenAI" that decodes the brain's desire system. It helps businesses understand how different demographics experience and process desire, allowing for personalized messaging and product development that fulfill deep-seated needs and aspirations, leading to stronger brand loyalty.
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