This revolutionary concept, defined as "development that meets the needs of the present without compromising the ability of future generations to meet their own needs," forms the bedrock of the report. It emphasizes a holistic approach, recognizing the interconnectedness of economic growth, social equity, and environmental protection. The report stresses that poverty eradication and environmental conservation must go hand-in-hand, urging nations to prioritize both social and ecological well-being in their development agendas.

"Our Common Future" brought to the fore the ethical dimension of environmental degradation. It argues that current generations have a moral obligation to future generations to leave behind a healthy planet with sufficient resources. This concept challenged the prevailing short-term thinking and called for intergenerational equity, advocating for policies and practices that consider the long-term consequences of our actions on the planet and future inhabitants.

Recognizing that environmental problems transcend national borders, the report stresses the need for international collaboration to tackle global challenges. It calls for strengthening global institutions, fostering partnerships between developed and developing nations, and promoting technology transfer and financial assistance to support sustainable development in all corners of the world. "Our Common Future" emphasizes that global environmental issues require global solutions, urging nations to work together for a common future.