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The Ride of a Lifetime

Robert Iger

272 Pages
2019

The Ride of a Lifetime

Lessons Learned from 15 Years as CEO of the Walt Disney Company

Random House

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The Ride of a Lifetime - Summary

The Ride of a Lifetime by Robert Iger is a compelling memoir that offers a deep dive into the leadership principles and strategies that guided Iger during his tenure as CEO of The Walt Disney Company. The book is not just a recount of his professional journey but also a treasure trove of insights on how to lead with optimism, courage, and decisiveness. Iger's narrative is both inspiring and practical, making it a must-read for anyone interested in leadership, business, or the magic of Disney.

Key Ideas

1

Quality Matters

Iger emphasizes the importance of committing to quality in every aspect of the business. He believes that maintaining high standards is crucial for long-term success and that cutting corners can lead to a loss of trust and credibility. This principle guided many of his decisions, from acquiring Pixar to revitalizing Disney's animation studios.

2

Embrace Technology

Instead of resisting technological changes, Iger advocates for embracing them. He saw technology as an opportunity to innovate and reach new audiences. This forward-thinking approach led to significant advancements in Disney's digital presence and the successful launch of Disney+, positioning the company as a leader in the streaming industry.

3

Think Global

Iger's vision for Disney was not limited to the American market. He aimed to make Disney a global brand, expanding its reach and influence worldwide. This global perspective was instrumental in the company's acquisitions of international brands like Marvel and Lucasfilm, which helped to diversify and strengthen Disney's portfolio.

FAQ's

"The Ride of a Lifetime" primarily focuses on the leadership principles and strategies that Robert Iger employed during his tenure as CEO of The Walt Disney Company. It offers insights into how he led with optimism, courage, and decisiveness to transform Disney into a global powerhouse.

Robert Iger views technology as an opportunity rather than a threat. He advocates for embracing technological changes to innovate and reach new audiences. This approach led to significant advancements in Disney's digital presence and the successful launch of Disney+.

Some key acquisitions discussed include Pixar, Marvel, and Lucasfilm. These acquisitions were part of Iger's strategy to diversify and strengthen Disney's portfolio, making it a global brand with a wide-reaching influence.

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