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Real Impact by Morgan Simon
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## "Real Impact" - Summary **A leading investment professional explains the world of impact investing – investing in businesses and projects with a social and financial return – and shows what it takes to make sustainable, transformative change.** Impact investing – supporting social and environmental projects while aiming for a financial return – has become a hot topic globally, poised to dwarf traditional aid in the coming decade. But this burgeoning field stands at a crossroads: Will it empower millions worldwide or repeat the mistakes of traditional aid and finance? In "Real Impact," Morgan Simon, an investment professional and activist operating at the intersection of social finance and social justice, offers a roadmap for harnessing global resources to achieve genuine economic transformation. ### Three Key Ideas from "Real Impact": 1. **Redefining "Impact"**: Simon argues that true impact investing requires moving beyond a narrow focus on metrics and ROI. She emphasizes the importance of understanding the systemic issues driving social and environmental problems and aligning investments with solutions that address root causes. This involves engaging with communities, understanding power dynamics, and prioritizing equity and justice in investment decisions. 2. **Shifting from Charity to Justice**: "Real Impact" challenges the traditional charity model, which often perpetuates dependency and fails to address systemic inequalities. Simon advocates for a justice-oriented approach that empowers marginalized communities, supports community-led solutions, and shifts power dynamics in the investment process. This includes prioritizing investments in BIPOC-led organizations and businesses, promoting worker ownership models, and challenging extractive practices within investment portfolios. 3. **Building a Movement for Change**: Simon posits that achieving real impact requires more than individual investors making ethical choices. She calls for a collective movement to transform the entire financial system, advocating for greater transparency, accountability, and regulation. She highlights the importance of shareholder activism, community organizing, and policy advocacy in creating a more just and sustainable economy. ### FAQs about "Real Impact": * **Who is this book for?** This book is essential reading for anyone interested in impact investing, social entrepreneurship, philanthropy, or creating a more just and sustainable world. This includes investors, entrepreneurs, activists, students, and anyone seeking to make a positive difference. * **Is this book only for experienced investors?** No. While "Real Impact" offers concrete strategies for seasoned investors, it is written in an accessible style that makes these complex topics understandable for a broader audience. Simon's clear explanations and real-world examples make this book relevant and engaging for anyone interested in the power of finance to drive social change. * **What will I learn from this book?** This book will provide you with a deeper understanding of the impact investing landscape, its potential pitfalls, and how to invest responsibly for both financial and social returns. It will challenge you to think critically about the role of finance in creating a more just world and inspire you to take action.

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